Barely a day passes at the moment without something of a flurry of new Apple rumors from ‘credible’ sources and so-called industry ‘experts’ across the board, with regard to weird and wonderful launches set to take place in the not so distant future. Indeed, the sheer volume of such speculative reports alone results in the requirement to take them all with a pinch of salt transcending to a level of numb passiveness, as to believe each and every one would see a new device landing in our laps or pockets practically every day. So, a rather common approach has come to be that of ignorance – burying heads in the sand, if you will, while awaiting something factual. That being said, with a fair degree of logic and common sense, it is certainly possible to sift through what we know, or what we think we know, in order to establish exactly what seems most feasible in relation to each and every one of the currently fictitious creations.
Of course, nothing is generating more buzz the world over right now than the ever-elusive iPhone 5, which has achieved staggering levels of popularity made even more impressive by that fact that it may or may not yet exist. The ‘what’ to expect in relation to the iPhone 5 has prompted some truly imaginative and optimistic guesswork which, following the habits of Apple as a whole, all seem at least modestly realistic. It doesn’t take a genius to assume that iPhone 5 will feature improved processing power, smoother user-interface, longer battery life and a whole army of bells and whistles by way of software tweaks – as such has always been the Apple way launch after launch. Instead, it hints toward NFC technology, bigger screen and improved capacity that have captured the most imagination, though again, there is as much evidence to the contrary as there is in favor.
So, all we know so far is that we don’t know anything…so when will we be finding out? The unveiling of the full-fat, full-sugar iOS 5 at the recent WWDC in San Francisco caused quite a stir, largely due to the glaring absence of any appropriate hardware to actually use the software to its full potential. One would have to assume that Apple would not produce software for a device that doesn’t exist, therefore logic would state that the iPhone 5 is indeed out there waiting to be shipped. Indeed, with iOS 5 due for official release in September, such could indeed also signal the arrival of the next iPhone.
Rumor has it that either alongside or as something of a prequel to the iPhone 5 release, an entry-level or ‘baby’ iPhone by the name of the 4S is also just around the corner. While it would be optimistic to call details even ‘sketchy’ at present, there is something of a global industry consensus that Apple has the developing markets of the world squarely within its sites. Indeed, 1.5 billion consumers equates to 1.5 billion potential new customers – which is certainly an appealing prospect for any manufacturer. In order to tap into this market, expectations about for a stripped down iPhone for around $350, which will come contract-free and sport the vast majority of the features of the iPhone 4…if to a slightly lesser extent.
An ideal accompaniment to the iPhone 5 or worthy of an independent launch in its own right? Again, all eyes are focused on September.
With the dust having barely settled from the somewhat questionably managed launch of iPad 2, the attention of millions the world over has already been turned to the possibility of an iPad 3 before the holiday season. Of course, there are huge questions to be asked regarding the merit of releasing a new tablet PC right on the heels of another, but if there is one thing we are beginning to learn from Apple it is to expect the unexpected. With regard to whether or not the iPad 3 would have the desired impact, talk of a screen with 400% increased resolution and perhaps 3D capabilities have whetted many a whistle to say the least. Furthermore, there really isn’t an Apple product out there that could suffer even the most remote failure to launch if timed to coincide with the holiday season…as we all know very well indeed!
What has been notably lacking from discussion throughout the entirety of 2011 so far is that of the iPod and iPod touch range. Such products seem to have been completely overshadowed by other Apple products to the point where their usual September upgrade cycle is neither expected nor particularly highly anticipated. It seems on the other hand that is their usual September spotlight is handed over to a new iPhone or iPad, the move would be a forgivable one in the eyes of most.
About the Author: Susan Black lives in Brooklyn and is a self-confessed iPad fanatic. She’s written this guide to the latest Apple rumours on behalf of sofasandsectionals.com and has not received compensation for it.